Authors use social media posting to get free book publicity and to market books and products they sell online.
So, do not forget about the video websites and communities like YouTube (my channel) to get free book publicity through social media marketing. A book trailer, a device borrowed from the motion picture industry, can result in sales. I have made several video book trailers of Bigmama Didn't Shop At Woolworth's for different websites and uses. Video book trailers, a truly hot advertising tool among authors and publishers. Many authors expose and sell their books through video book trailers if they can find the right hook.
The hook I chose for my book is race relations because of the designation by the Association of American University Presses as a tool for understanding race relations in the United States. My book covers the period of the modern Civil Rights Movement of the 1950s and 1960s.
I have a marketing plan for my book, Bigmama Didn't Shop At Woolworth's, has been honored by several organizations. If you have a chance to brag a little without really bragging, by all means brag a little on your social media network, but not too much. No one will be angry with you for that. Glad you have something to brag about and wish they did. My book is listed in the Bibliographic Guide to Black Studies by the Schomburg Center in New York and recommended for Native American collections by the Miami-Dade Public Library System in Florida.
Tips for Creating Web Presence
Finally, have an action in mind that you would like the social media visitor to take when they arrive at your destination. On some of these pages you are directing your target audience to, place ordering information: Buy: Bigmama Didn't Shop at Woolworth's by Sunny Nash. ~Thank You~