Enhance credibility to establish your writing and public speaking authority.
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If you are a writer has authored a book, free book publicity is the next necessary step to selling the book. But selling the book is not the only purpose for which publicity can be used. Free book publicity can foster your web presence and disseminate your web content to help you get consulting contracts and public speaking engagements, which also can help you sell books. When people, companies and organization are hiring consultants, they are impressed by a solid web presence. Do not dismiss online content as a passing fancy. This technology is here to stay. Get used to it and learn to use it.
Use social media networking to build web presence.
The easiest way to stir up interest in yourself is to write press releases describing your events. Use your Face Book page and other social media to distribute your press releases. Ask your friends, followers and connections to assist you by distributing your news to their friends. Create event announcements and design a flyer. Social media is a free resource that you may develop to suit your own needs.
If you have a website, be sure to include the link for more information. If you do not have a website establish your web presence, start one using a free a service if you want to save money. Free services are a great way to get started with your web presence and online content. If you like the way the service works, upgrade and get your own domain name. Be sure to chose a service that has a blog included.
Learning to write a press release is simple. There are tons of software on the market that teach press release and other types of advertising creation. Look around and see what works best for you. Having worked in advertising and and media throughout my career has helped me to sharpen my copy writing skills in a number of areas. I use those skills to promote my events and books. In doing so, I have acquired several lucrative writing consulting contracts.
When distributing a press release, it may be a good idea to include a high quality photograph of yourself and the cover of your book. When distributing press releases for online distribution, include links to your website and other sources of information about yourself.
The result of a press release can be multipurpose. Get the most out of everything you write and every speech you make. Make Money Using Words: And make that money in the privacy of your own home on your own terms. If opportunity does not knock at your door. Starting using your laptop for more than browsing and seek out your own chances to earn money.
Sunny Nash, author of Bigmama Didn't Shop at Woolworth's, writes about the professional life of the writer and how writers can improve their chances of being published and increase their chances of making a living or, at least, extra money by writing in their spare time or creating a fulltime career of their literary aspirations.
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| Sunny Nash |
Sunny Nash Speaks to Historic Preservation Committee
Immediate Release - Sunny Nash speaks at
a luncheon hosted by the Historic Preservation Committee of the College Station
Parks & Recreation Dept. about her upcoming exhibition at the George Herbert
Walker Bush Presidential Library to commemorate the 75th Anniversary
of the City of College Station.
Internationally acclaimed photographer, award-winning
writer and leading author on U.S. race relations, Sunny Nash, is creating the
exhibition from her research, chronicling the lives of College Station African
Americans. Nash’s research was recently collected by Brazos Valley Speaks, an
Oral History committee of the Carnegie History Center in Bryan, which will loan
Nash’s collection to the City of College Station for display at the
Presidential Library this Fall.
Photographs, documents, books and journals from Nash’s
Carnegie collection are the results of her participation in a Texas A&M
University excavation and historical research project, for which she conducted
oral history interviews with descendants of some of College Station’s first
African American landowners, and reproduced and restored their family pictures
and documents for publication and for the purpose of nominating their property
for inclusion in the National Register of Historic Places.
A 1977
Texas A&M University graduate in journalism and broadcast communications,
who now lives in Southern California,
Nash is a former Bryan-College
Station Eagle and Houston Chronicle columnist, nationally syndicated
by Black Conscious Syndication in New York, in which she wrote about her Brazos
Valley childhood in the 1950s and 1960s with her part-Comanche grandmother
during the Civil Rights Movement. Literary essays from Nash’s columns about her
childhood formed the basis for her book, Bigmama Didn’t Shop At
Woolworth’s (Texas A&M
University Press), recognized by the Association of American University Presses
for its value in understanding U.S. race relations and recommended for Native
American collections by the Miami-Dade Public Library System in Florida.
Robin
Fruble of Southern California said, "Every white person in America should
read this book! Sunny Nash writes the story of her childhood without preaching
or ranting but she made me realize for the first time just how much skin color
changes how one experiences the world. But if your skin color is brown, it
matters a great deal to a great number of people. I needed to learn that. Sunny
Nash is a great teacher," Fruble said.
Nash is a
biographer in the Harvard University and the Oxford University Press project, African-American
National Biography. Her
writing has been collected in hundreds of mainstream books and journals, such
as Ancestry and True West Magazine. Recognized by the Black Photographers’ Guild and Women in
Photography International, Nash’s photography is published in Reflections in Black: a
history of black photographers 1840-present (W.W. Norton). In addition to the Carnegie History Center,
Nash has photography collected by the Houston Public Library, New York’s
Schomburg Center and the Smithsonian.
The Historic Preservation Committee luncheon on
Wednesday, March 20, 2013, starts at 11:30 a.m. at Aldersgate United Methodist
Church, 2201 Earl Rudder Fwy., College Station. The event is open to the
public. Nash will sign copies of her book, Bigmama Didn’t Shop At
Woolworth’s. Lunch reservations required.
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In today's world, the Internet plays an integral role in promotions and that is true for press releases to promote your career if you are an author. Keep your purpose and goals in mind while writing your Internet press release. If you are announcing events, be sure to clearly state the facts about the event, giving sufficient attention to the book and the author--who, what, when, where, why and how—basic journalism. What is the news in this press release? Why is it news? Would the lists in my social network be interested in my news? How will a reporter respond to this news?
Finish the press release with a brief author bio followed by a sentence telling your readers exactly what you want them to do and give the specific information about the book, title, publisher and where they can buy the book. Direct the reader to a website where they can shop for the book.
